Call to action from Find It, File It, Flog It

Time for change!!!

Find It, File It, Flog It, published 2015

Some of you may have noticed I refer to Big Pharma’s failed ‘blockbuster’ strategy as Find It, File It, Flog It.

• Find It = Select 250 molecular compounds as development candidates

• File It = Hand them over to contractors to get them approved.

• Flog It = Market the bones out of the paltry one that gets approved.

You ca…