INSIDE PHARMA

INSIDE PHARMA

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INSIDE PHARMA
INSIDE PHARMA
Call to action from Find It, File It, Flog It

Call to action from Find It, File It, Flog It

Time for change!!!

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Hedley Rees
Aug 28, 2022
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INSIDE PHARMA
INSIDE PHARMA
Call to action from Find It, File It, Flog It
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Find It, File It, Flog It, published 2015

Some of you may have noticed I refer to Big Pharma’s failed ‘blockbuster’ strategy as Find It, File It, Flog It.

  • Find It = Select 250 molecular compounds as development candidates

  • File It = Hand them over to contractors to get them approved.

  • Flog It = Market the bones out of the paltry one that gets approved.

You can read more here:

INSIDE PHARMA
IS THIS THE END FOR 'FIND IT, FILE IT, FLOG IT?'
WHAT THE DEVIL IS ‘FIND IT, FILE IT, FLOG IT?’ That’s the name I gave to big pharma’s strategy for developing drugs, in the book of the same name, in 2015. The picture below, kindly donated at the time by Dr Graham Cox, a former pharma marketing executive, describes it…
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3 years ago · 3 likes · 3 comments · Hedley Rees

It struck me that the closing paragraphs of the book contained reference to a number of things connected with SARS-CoV-2 injections. Have a read and I’ll comment down below:

“The final call to action

In the latter stages of writing this book, as fate would have it, an event took place that symbolizes all that is awry in this industry. A high net-worth individual, Martin Shkreli, with a stunningly low net-worth moral compass, ramped up the price of a generic drug his company had acquired by 5,000 percent. Daraprim, one of the many drugs Big Pharma tossed onto the scrap heap years ago, increased in price from $13.50 a tab…

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