INSIDE PHARMA

INSIDE PHARMA

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INSIDE PHARMA
INSIDE PHARMA
#PatientsNotPatents—the new hashtag for the 21st century

#PatientsNotPatents—the new hashtag for the 21st century

Replacing big pharma's money-making machine with doctors who care

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Hedley Rees
Aug 24, 2022
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INSIDE PHARMA
INSIDE PHARMA
#PatientsNotPatents—the new hashtag for the 21st century
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I’ve been at this a long time

It may surprise some of you to know that I’ve been going on about Big Pharma malpractices for a very long time. It began in 2011, when SUPPLY CHAIN MANAGEMENT IN THE DRUG INDUSTRY: Delivering Patient Value for Pharmaceuticals and Biologics was published by Wiley.

In Chapter 17, the final one, I coined the term SICCI (SICKY, get it?!), as so:

“I have termed this “serendipity induced chronic-disconnectedness accompanied by change inertia” (SICCI = sicky; please excuse the awful pun). The serious meaning behind this is that the frantic search to discover blockbuster drugs has resulted in a disconnected industry which in turn is disconnected from its supply chains. This, together with the continued belief that serendipity can form the basis of a sustainable business model, kills the will to change”

The rest of the Chapter presented ideas and suggestions to drive sustainable change for the better. It sold in over 35 countries, but as it was premium priced (by Wile…

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