Is this a sales pitch?
Since this is about my latest book published on Amazon KDP, you may be thinking this is a sales pitch. Don’t get me wrong, I love it when people buy my books, but there has always been a higher motive to every book, presentation, webcast and interview I’ve ever written or presented.
This snippet from Chapter 1 of my first book was an attempt to articulate the motive.
Snippets from Supply Chain Management in the Drug Industry, Wiley 2011
1.1.3 Catalyzing Change of Culture
The manufacturing and distribution supply base of this sector [Pharma] has many issues before it, but this has always taken second place to the search for new blockbuster products and markets. The world is now changing its attitude to prescription medicines, with issues of cost, integrity (adulteration and counterfeiting), quality, efficacy, and safety all moving the supply chain center stage. The changes required are at the roots of the industry, and in this book, we dig down deep.
Chapter 17 was ab…