MORE TALES FROM THE WELSH HILLS

Medicines development a la the Morgan family—keep it simple, stupid

RECAP IF YOU NEED TO

In the previous post A TALE FROM THE WELSH HILLS, I shared an extract from Find It, File It, Flog It: Pharma's Crippling Addiction and How to Cure it.

It began with the first part of a story of a Welsh hill farming family. If you need to recap, please do, otherwise, here is part 2:

“After the Morgans’ success, Evan Evans-Bevan, the village bank manager, paid the family a visit.

Mr. Evans-Bevan took pride in his financial prowess that he learned from a course in the big city. He had some interesting advice for the family. “Now that you’ve got all this money coming in, he said, you must capitalize on it. That’s what all the financial kids in the city say: money has to work for you.

Now, I’ve been through your accounts, and you have an awful lot of money tied up in these sausage machines. I also noticed that if you don’t have any work going through the machines, they are lying idle; and why are you filling the sausage machine with all these products for which the prin…